New Video Agency is a performance driven, multi-media marketing agency specializing in media buying, measurable marketing promotions, and innovative video campaigns for social TV, mobile apps, and emerging technology companies. They use AdMarketingPros.com, the next evolution of ad server technology for mobile marketing, paid search, and social media advertising. New Video Agency cutting edge marketing platform is backed by a dream team of agency executives, media buyers, and Internet marketing experts with a proven track record of producing marketing strategies, ad creative, and mobile campaigns that deliver superior results.
Competitive analysis, setting up campaigns, building keyword lists, and writing ads was extremely time consuming. Defining each client’s unique selling proposition (USP), target marketing, and most importantly conducting competitive analysis takes significant time and effort. Doing this type of research by hand is almost impossible, especially for a small agency. This process can be very time consuming and it can be challenging to understand the data in order to take action.
Selecting profitably keywords, finding opportunities, writing better ads, and getting competitive data quickly was the main challenge.
“Within 30 days, we were able to drop the CPC over 25% for one of our clients! iSpionage helps us prepare, plan and execute our marketing strategy by showing us exactly what the competition is doing. We love using the keyword effectiveness index (KEI) to find keyword opportunities and ad effectiveness index (AEI) to write better ads for our clients.”
Patrick Anderson, CEO, New Video AgencyUsing iSpionage software to get competitive data by entering a keyword or website URL saved New Video Agency lots of time and resources. New Video Agency was able to see who a client’s top competitors are, how much they are spending, what ads are most profitable, and which landing pages are being used. iSpionage helped build keyword lists faster and helped identify keyword opportunities which they would not have found without this software.
New Video Agency was able to drop the cost per click (CPC) 25% within 30 days for one client. In addition to lowering CPC, they developed profitable keyword lists faster, wrote ads with higher click through rates (CTR’s), and significantly improved results. Using iSpionage alerts to be notified when a competitor changes their ads or starts advertising on new keywords gave them insights they never would have found by hand. NewVideoAgency.com saved significant time using iSpionage software which allowed them to spend more time optimizing and working on the campaign. This time savings increased profits and most importantly produced better results for their clients.
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